Rosetta Stone Acquires Kid-Focused Language-Learning Startup GoGo Lingo

Rosetta Stone, for those unfamiliar, are the makers of the oft-advertised language learning software of the same name. The 20-year-old Virginia-based company went public in 2009, and today makes learning software for over 30 languages that is used in over 150 countries. Yet, in spite of its brand recognition, a number of translation and language-learning startups have begun to pop up with savvy online solutions, which has prompted Rosetta Stone to move to boost both its kid-friendly learning options and its digital distribution. In so doing, Rosetta Stone is today announcing that it has completed the acquisition of Los Angeles-based language learning startup, GoGo Lingo. Founded back in 2008 by Afsoun Yazdian, who developed GoGoLingo's proprietary "Playful Immersion" method while at Stanford, a language learning method designed to help kids ages 3 to 7 learn Spanish through implicit absorption.

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